а что, если нам посчитать?

17:34 | 05-11-2012 | Amazon, Apple, Google, Hardware, Microsoft | No Comments

немного цифр:

Still, Apple has managed to sell a whopping 3 million of both devices in a very short period of time. For reference, Asus has said that the company sells around 1 million Nexus 7 tablets per month.

иными словами, могут и продавать, и зарабатывать:

Previously known as iSuppli, and widely known for its so-called “teardown” analysis reports, IHS has just completed its teardown report on the Apple’s newest iteration of the tablet. The verdict: The base model, a Wi-Fi-only 16 gigabyte iPad mini, which sells for a starting retail price of $329, costs about $188 to build.

наверное, все дело в подходе?

It’s not that Apple can’t go after the low-end of the market — of course they could, and they’d likely dominate from a market share perspective. But they choose not to time and time again because the low-end of the market is unprofitable. Apple prefers to work in the profitable end of the spectrum. Crazy, I know.

в отличии от Amazon:

Like the old one, the new Kindle Fire HD sells for a starting price of $199, and carries a combined cost of components of $165, according to IHS estimates.

ну[1], или возьмем очередной Nexus:

The early verdict, shared exclusively with AllThingsD, is that the low-end eight gigabyte model of the Nexus 7, which sells for $199, costs $151.75 to build.

вообще, если глянуть на историю этой франшизы, то станет очевидной интересная тенденция:

  • Nexus One smartphone, manufactured by HTC
  • Nexus S smartphone, manufactured by Samsung
  • Galaxy Nexus smartphone, manufactured by Samsung
  • Nexus 7 tablet, manufactured by Asus
  • Nexus Q, a media-streaming entertainment device
  • Nexus 4 smartphone, manufactured by LG
  • Nexus 10 tablet, manufactured by Samsung

иными словами, Google, что, разыгрывает эту почетную обязанность — изготовить очередной Nexus — в карты? в русскую рулетку? а кто тогда из жертв изнасилования первым обанкротится?


  1. хотя, конечно, до Microsoft всем далеко:

    With a base price of $499 for a 32 gigabyte Surface without the Touch Cover accessory, IHS estimates that the cost of components used to build it amount to $271 for a starter 32GB model, without the cover.

    вот, кто вас обдирает.  ↩

  

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