Facebook Category Archives

мыши и кактусы

21 December 2012 | Facebook, Internet, Software | No Comments

quote of the day:

Look, at the end of the day all you have to think about is this: do you believe the services you’re using are out to exploit you? If so, don’t use them. Sure, a good TOS may be able to protect you from some of that, but hardly from all of it. If a company wants to fuck you, they’re going to figure out a way to fuck you. You shouldn’t be using a service that you think is trying to fuck you.

I don’t believe Instagram is that service. Nor do I believe Facebook is. But if you do, it’s simple: don’t use them.



10 October 2012 | Economics, Facebook, Google, Internet | No Comments

сколько денег мы приносим Google, например, или Facebook?

So that data you’re giving away online is worth something, but have you ever taken a stab at figuring out how much? A just-released privacy add-on for Firefox and Chrome, Privacyfix [by Privacy Choice], gives it the old college try.


The estimates for Google and Facebook are imprecise, as the program’s creator, Privacy Choice founder Jim Brock, readily admits. “We wanted people to understand, it is a value exchange” when they use these sites, said Brock.

Privacyfix measures your last 60 days of activity on Google, extrapolates that to a year, and uses a value-per-search estimate. Analysts believed Google was making $14.70 per 1,000 searches in 2010, and possibly less in 2011. Of course, if you spend all your time searching for luxury hotels or mesothelioma lawyers—and then clicking through the advertised links—you’re much more valuable than the average user.

Brock says his estimated annual Facebook value was a mere $1.68. His daughter, perhaps unsurprisingly, is at $12. His Google value checks in at more than $700 per year, though.

очевидные выводы, ага:

While it isn’t Brock’s intention that all users should tightly clamp down their privacy controls, that’s what most of the users of Privacyfix have chosen to do so far, he said. Future plans include similar privacy controls for Twitter and LinkedIn, as well as a mobile app.


on a cloud I saw a child

3 September 2012 | Facebook, Internet, Lifeform | No Comments

исследуя былых:

Over 6 million accounts on Facebook belong to dead people <...>. Semi-living digital beings that still interact with their “friends” by being tagged in photos or referenced, their profile is regularly updated. One example is one of Taylor Sauer who posted this on facebook 1 minute before she had a car accident and died: “I can’t discuss this now. Driving and facebooking is not safe! Haha.” Others mention last moments before their death, passing or suicide. Large collection of voices of the living dead, filling endless gigabytes of cloud storage.

забудем на минуту Достоевского: возможно, именно за этим Тарковский и поставил “Солярис” — чтобы увидеть забытые снежинки, образующие облака.


сам себе режиссер

12 June 2012 | Apple, Facebook, Lifeform, Twitter | No Comments

меткое наблюдение:

Why read about someone else when you could write about yourself? Soon the “Tap to post” to Facebook and Twitter buttons announced at WWDC today will appear in iOS and OS X Mountain Lion’s Notifications centers so you’ll always be just a swipe away from sharing. But that means you won’t have to visit Facebook or Twitter where you collide with what others create, diminishing the ambient intimacy they offer and turning them into ego-driven broadcast channels.

By divorcing the composer from the content, sharing starts to feel like shouting into a black hole. So thanks a lot, Apple. You’re so bad at social you might actually be making us more anti-social.

мне только непонятно слово “might”.


Michael, we’re bigger than U.S. Steel

12 June 2012 | Apple, Facebook, Google, The Great Game | No Comments

итак, Apple выпустила собственные карты и систему навигации, а так же поставила на Facebook:

iOS 6 offers the “tap to post” option directly from iOS 6, and sharing from Photos, Safari, Maps and other applications. Apple has also added Facebook messages to its address book and Facebook events to its calendar app. Across mobile and desktop, the App Store now includes Like buttons so users can see which apps, music, movies and shows their friends Like. Game Center will import friends from Facebook, though it’s unclear whether Game Center Challenges will work for cross-platform Facebook-mobile games.


[О]n OSX Mountain Lion <...> Facebook sharing will be supported in Safari, Notes, PhotoBooth and iPhoto, according to Apple’s website. OS X also adds users’ Facebook friends and profile photos to Contacts. Facebook notifications show up in Notification Center, and users can update their status from there.

cui bono?

The integration that will come with this fall’s release of iOS 6 will deliver boat-loads of content to Facebook that will draw people to its news feed that it monetizes with ads. Data about App Store Likes will also be lucrative for powering ad targeting. As I detailed yesterday, since iOS apps are now Open Graph objects with Like buttons, people who’ve Liked them can be targeted with ads. Developers may be willing to pay high premiums to target ads to users of similar apps or ones by their competitors.

Apple meanwhile gets a more seamless user experience where people don’t have to do tons of copying, app switching, and pasting to share with friends. It will also rake in sales from referral traffic driven by stories linking to iTunes and the App Store.

кроме того, Facebook, полагаю, не прийдется делать свой телефон — зачем, если доступен самый популярный. где, к тому же, еще и хранятся миллионы наших кредиток в запасниках iTunes Store.

звучит тревожно, не правда ли?

как бы там ни было, однако главная мысль этой презентации направлена в иную сторону: Apple сделает все, что только можно, воеже лишить Google пользовательских данных и забрать, тем самым, рекламные доходы — реклама суть нефть интернета, за нее они и будут драться. сегодня это карты и плевок в сторону Google+, а завтра?


на своих двоих

28 May 2012 | Facebook, The Great Game | No Comments

очередные слухи и наблюдения:

Employees of Facebook and several engineers who have been sought out by recruiters there, as well as people briefed on Facebook’s plans, say the company hopes to release its own smartphone by next year. These people spoke only on the condition of anonymity for fear of jeopardizing their employment or relationships with Facebook.

The company has already hired more than half a dozen former Apple software and hardware engineers who worked on the iPhone, and one who worked on the iPad, the employees and those briefed on the plans said.

плюс, так же и бразуер:

A Facebook browser that would allow you keep up to date with your social life from in-built plug-ins and features on the menu bar could be on the cards. Pocket-lint has heard from one of its trusted sources that the social networking giant is looking to buy Opera Software, the company behind the Opera web browser.


The move – which would no doubt send shivers of panic through Google – although unlikely to affect Chrome’s continued growth in the short term, would see the two tech giants battle it out on your desktop and mobile for web surfing as well as social networking.

который, в том числе, и мобильный браузер, заметьте.


пространство для роста

21 May 2012 | Economics, Facebook, Internet, Lifeform | No Comments

бесконечные рынки:

DEREK THOMPSON, The Atlantic: What does the Facebook IPO mean for Silicon Valley?

STEVE BLANK: I think it’s the beginning of the end of the valley as we know it. Silicon Valley historically would invest in science, and technology, and, you know, actual silicon. If you were a good VC you could make $100 million. Now there’s a new pattern created by two big ideas. First, for the first time ever, you have computer devices, mobile and tablet especially, in the hands of billions of people. Second is that we are moving all the social needs that we used to do face-to-face, and we’re doing them on a computer.

And this trend has just begun. If you think Facebook is the end, ask MySpace. Art, entertainment, everything you can imagine in life is moving to computers. Companies like Facebook for the first time can get total markets approaching the entire population. [emphasis mine]


время собирать камни

9 May 2012 | Facebook, Internet, Lifeform | No Comments

еще одна причина:

Facebook also has a CEO concerned about rivals usurping it. If you had a huge pile of data about websites and services that might pose a competitive threat and billions of dollars in cash at hand, what would you do? Right: You’d buy.

проблема в том, что большинство из нас до сих пор видят Facebook, как некую социальную игрушку, что в той или иной мере обирает своих пользователей, — но отнюдь не как универсальный сервис завтрашнего дня:

Even if Facebook never adds another user, it will keep growing: It has become a fundamental substrate, a difficult-to-avoid component of any site or app that requires users to register—making it essential to nearly every major web innovation now and in the future.


Is Facebook ever going to be cool again? That’s like asking “Is the phone company cool?” The interface may not be exciting anymore, but the network is very, very cool, in the disruptively awesome way that enormous things are: volcanoes, aircraft carriers, the New Deal.

fear me not.


во всей красе

7 May 2012 | Facebook, Fashion, Internet, Lifeform | 4 Comments

а вот, что такое новый мир:

Fashion retailer C&A may be a fading brand in much of Europe, but its Brazilian arm is doing what it can to stay on the pulse of social media. A new initiative called Fashion Like allows people to ‘like’ certain items of clothing on the company’s Facebook page, and these clicks are collated and displayed on the relevant clothes rack in real-time. Customers are thereby able to view the item’s online popularity in the real world to help them make their decision.

небольшой фрагмент, кусочек мозаики. но представляете, что будет дальше?


выгодная покупка

11 April 2012 | Economics, Facebook, Internet | 1 Comment

еще о так называемом раздутом пузыре:

Then along comes Instagram. <...> It’s beloved and hip, two things Facebook is not. <...> And so Facebook bought the thing that is hardest to fake. It bought sincerity.

как говорится:

The digital substance of our friendships belongs to these companies, and they are loath to share it with others.